Why Google Places?

Effective positive exposure of your business counts and that’s why it’s important to advertise with pinpoint accuracy…

john 1 Why Google Places?

John Mignano

The days of coupons and mailers are highly sort after by consumers and more popular than ever before…

What if you did an online search for your local business for products or services and you suddenly discovered you couldn’t find it?

Shocking and horrific news…isn’t it?

Well, that’s why you need more targeted local traffic coming to your local business, unless you want to continue throwing more of your money away.

Watch this short movie below to learn how to get greater business reach for more local customers cost effectively!

The world is a big place that’s constantly changing, right?

Can you keep up with replicating it on Google Maps? Just imagine how much information you’d need to be working with…

You need to get data for Google Maps from a number of sources, including third party providers, business owners and users like yourself.

You’d need to understand Google’s algorithms to get local business results.

For example Google does a great job of accurately reflecting the real world on the map, there are some examples when they get it wrong.

If you notice your business info is incorrect on Google Maps, chances are it’s either an issue with your map data or city and road names  or business listing data.

There are a number of simple tools that make it easy for you to correct or report any issues so that can get the maps right.

So what helps to get the most accurate and up-to-date maps possible so Google Maps users can find what they’re looking for and be on their way?

What is Google Local?

Google places, (Google local)  is the system Google has created to help local businesses, attractions, venues and other places connect with searchers.

This system is made up of two main components, a backend for people to create, update, and even delete information about their place of business.

When a Google local listings shows up in the search results, basic contact information such as:

  • Business Name
  • Address
  • Phone Number
  • Website url
  • Reviews

All this info is displayed in a list along with 3 or 7 other businesses relevant to the keywords that is being searched.

Is your Business Listed in Google’s Business Listing?

There are only 3 or 7 spots available in the local search results of Google.

Your business listing on Smart Phones…have you ever been stranded on the side of the road?

Or searching for a restaurant when you are out of town?

Now that 8 out of 10 people own Smart Phones the demand for mobile searches is increasing on a daily basis.

According to our case studies more than 20 million people in the U.S searched online for products or services using a mobile device in 2009.

These numbers are expected to quadruple over the next three years.

Google crawls your website looking for an address, phone number, and your domain. I’ve seen incorrect info from local business time and time again.

Google, as perfect and amazing as they are, can grab the wrong contact information and domain some times.

Which is why it is oh so important for you to “claim your business” and edit your business details.

Google will call or send snail mail with a verification number to you during this process…

This is why it must be done by someone with access to your phone listed number on your website or someone who receives mail for your company.

You’ll need a google gmail account to access this. Why?

Because a gmail account gives you access to all the different types of great tools google has to offer.

Click here to take a look at this wonderful tutorial now!

You should see a lovely red arrow with all its glorious advertising wonder pointing directly at your local business as a result of using Google Places.